Brand Thinking and Other Noble Pursuits
Branding / Tips

Brand Thinking and Other Noble Pursuits

As I prepare for the next big step, or chapter, of my life, I’ve become enmeshed in the idea of branding. What does it mean? How can it be altered?¬†According to the book I’m reading, Brand Thinking and Other Noble Pursuits, it’s just an idea, nothing more. It can’t be captured, it can’t be sold; … Continue reading

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